Alfa Romeo UK and its Cardiff dealership, Lookers, have joined with Wales Millennium Centre to become official partners to the Welsh centre for the arts.
The Italian manufacturer will provide vehicles and funding to support Wales Millennium which is home to eight resident companies including the BBC National Orchestra of Wales.
Damien Dally, brand communications manager for Alfa Romeo UK, said: “Passion, performance and pride are key attributes of the Alfa Romeo brand that are perfectly complemented by our sponsorship of Wales Millennium Centre. By supporting a centre that has already developed a reputation as a cultural leader, we’re furthering Alfa Romeo’s commitment to invest in the arts and develop talent.”