Ford hopes to get the Edge
December 11, 2013
Ford hopes to gain the edge over its rivals with the arrival of the company’s first large SUV for Europe.
Aptly named the Edge, the car has been shown in concept form and showcased a number of potential technologies, including a push-button and remote-operated parking feature drivers could use from both inside or outside the vehicle.
Already popular in the US, the Edge will join the compact new EcoSport SUV – available to order now – and recently launched new Kuga.
Ford executive vice president Stephen Odell said: “The all-new Ford Edge Concept gives consumers in Europe a tantalising glimpse of the upscale Ford SUV experience that’s waiting just around the corner.
“We are seeing strong demand for high quality products that confer status, and give a greater sense of freedom and confidence on the road.”
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